Via Four years of running a SaaS in a competitive market - Max Rozen
- The Mom Test by Rob Fitzpatrick
- Deploy Empathy by Michele Hansen
- Badass: Making Users Awesome by Kathy Sierra
- The SaaS Playbook by Rob Walling
Via Merri Cronk of Frannet
- The E-Myth Revisited by Michael Gerber (on kindle)
- Built to Sell by John Warrillow